Services

Core capabilities

Four integrated workstreams. Each can start standalone, but they are designed to reinforce one another.

Commercial analyst reviewing booking and channel dashboards on a laptop in a professional office setting
OTA intelligence & shelf craft We translate performance signals into listing structure, rate display logic, and Chinese merchandising that general agencies rarely own end-to-end.

China OTA operations

  • · Store setup and listing structure on major China travel platforms
  • · Room-type naming, rate display logic, and photo sequencing
  • · Review and trust signals aligned with Chinese booking behavior
  • · Ongoing merchandising and seasonal updates

Chinese content & visual positioning

  • · Headlines and selling points rewritten for Chinese travelers
  • · OTA captions and room narrative that support conversion
  • · Visual hierarchy: which scenes lead, which details support trust
  • · Campaign landing copy when you run promotions

Xiaohongshu / TikTok / Ctrip content exposure

  • · Xiaohongshu topics, note structure, and posting rhythm
  • · Short-video angles for TikTok that fit destination and season
  • · Ctrip travel-content and inspiration-led positioning
  • · Editorial calendar tied to Chinese holiday and travel peaks

WeChat website / inquiry capture

  • · Mobile-first pages for brochures, FAQs, and itinerary ideas
  • · QR entry paths and clear “what to do next” for guests
  • · Inquiry capture that fits how Chinese users message hotels
  • · Mini-program entry planning where it fits your stack

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